Crowdsourcing bizhacks: how to make your startup seem BIGGER?

Just saw this tweet in my timeline from the Arctic15 conference, and I think it’s solid advice, especially given what Filip Tack wrote here earlier today about European companies and governments being quite shy about doing business with startups:

According to @juhani, the advice comes from Niklas Adalberth, co-founder of @klarna. The question is, of course: how to seem like an older, bigger version of your startup.

Over to you! Share your bizzhacks with #bizhack tack:

Which made me wonder: do you have any good hacks to make your startup look bigger than it actually is? Is that actually a bad idea? Let us know. Use the tag #bizhack to answer on Twitter, and we’ll add your tip here via Storify:

Bizzhacks: how to make your startup look bigger than it actually is:

Storified by Raf Weverbergh · Wed, Oct 17 2012 04:23:04


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About the author

Raf Weverbergh

Editor of whiteboard. Raf Weverbergh was a magazine journalist whose work appeared in magazines like Rolling Stone, Playboy, Mail on Sunday, Publico and South China Morning Post. He is the co-founder of FINN, a corporate communications agency where he advises startups and multinationals on their PR and Mustr, the easiest media database for PR professionals. You can contact him on Twitter, Linkedin or Skype (rafweverbergh).

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