Crowdfunding: Seedmatch raises 200 000 € equity based funding in 48 minutes
30 Nov, 2012
We wrote about Seedmatch (the German not-Kickstarter) earlier this week, saying that they would try to get more than 100 000 € in equity based crowdfunding for the first time ever in Germany. It turns out their offering was quite a success: Seedmatch raised 200 000 € for Protonet in just 48 minutes.
It’s a clear sign that Seedmatch managed to gain the trust of small (and generally risk averse) German investors with a new product like crowdfunding – after only a year and a half of operations.
Very happy for @protonet 200.000 Euro crowd funding. Well done @jelveh.& ChristopherBlum More here: bit.ly/Trpn87
— Lars Hinrichs (@LarsHinrichs) November 29, 2012
Call me VC, baby! I’ve just invested in the start-up @protonet on @seedmatch because I care for web-independency. seedmatch.de/protonet/ #fb
— Christian (@mindcaffeine) November 29, 2012
As explained in our interview with Tim Reinsch of Seedmatch, investors get a ‘partiarisches Darlehen’ in return for their investment, or a profit participating loan, which is essentially debt that behaves like equity.
Protonet is developing a small server and private cloud for consumers and small businesses – it’s both a hardware and a software solution, that promises to make setting up a home network and server very easy. Protonet says it provides a ‘one button social infrastructure and private cloud’, made possible by the fact that they develop both the hardware and software. They are positioning themselves in a very Apple-like way, with a lot of emphasis on design and usability (see photo).
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