The hidden startup sales strategy in Steve Blanks 'Four Steps to the Epiphany'

The hidden startup sales strategy in Steve Blanks 'Four Steps to the Epiphany'

'Four steps to the Epiphany' is a treasure chest for the budding startup entrepreneur. Created by Steve Blank, it has acquired the star status in business strategy, and it has rele...


Innovation: what we can learn from emerging market success

As the Eurozone’s economy faces a rocky road ahead and politicians seem unable to find a solution, maybe it’s time that businesses took it into their own hands to find ways to ride out the downturn rather than pinning all their hopes on a political solution. Even the most successful economies can’t wholly avoid the impact of a global downturn.  But those economies that we know as ‘emerging markets’ have... Read more

How to turn your startup into a 'Hidden Champion'

Hidden champions are little-known small and midsized world market leaders: companies that are largely unknown to the general public and the media, but which are extremely innovative and profitable, and who absolutely dominate their industry. In a recent article on Whiteboard, I defined hidden champions as companies that belong to the top three in its global market or is number 1 on its continent has less than $... Read more

SoundCloud co-founder Eric Wahlforss: “How we built SoundCloud"

Update 24/04/2013: today, the office of Vice President of the European Commission Neelie Kroes announced that Eric Wahlforss and Alexander Ljung won the 'European Web Entrepreneur of the Year' award.  In some ways, SoundCloud has become a byword for the ambitious (but immature) startup scene that is Berlin. It’s cool and hip and hard to categorize. Started as a way for semi professional artists to grow their own... Read more

How to "Keep Calm and Carry On"

Last week Lady Margaret Thatcher passed away at the age of 87. This conspicuous former UK Prime Minister was also known as The Iron Lady because she never feared taking unpopular decisions. “If you just set out to be liked, you would be prepared to compromise on anything at any time, and you would achieve nothing." In her speech shortly after the Brighton hotel bombing in 1984, Lady Thatcher stated “We are sho... Read more

9 tips to get better at the black art of customer development

Admit it: you have, at some point, thought that you just didn’t have time to talk to your customers. There's just too much on your to do list. Anyway, if you would ask them what they want, they would say something like “faster horses”. And Steve Jobs didn’t ask consumers what they wanted, and you are on your way to become the new Steve Jobs. Right? Well, not exactly, says Ian Collingwood, founder of UXdna. N... Read more