Baidu will provide Android browers for France Telecom in Middle East and Africa

15 Jan, 2013



Baidu, China’s “Google”, is breaking out of China and pushing into the Middle East and Africa in what is called “its largest international expansion to date”.

Baidu just struck a deal with France Telecom to provide a pre-installed Baidu browser on France Telecom’s Android phones. France Telecom has 80 million customers in the Middle East and Africa.

Baidu raised $ 1,5 billion in november 2012, and apparently wants to use the money to become a true global rival to Google.

Demand for smartphones is rising in Africa. The African market is expected to skip the phase of fixed line connections and go straight to adopting mobile internet.

Read more:  FT. Photo: bfishadow, Flickr

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Raf Weverbergh

Editor of whiteboard. Raf Weverbergh was a magazine journalist whose work appeared in magazines like Rolling Stone, Playboy, Mail on Sunday, Publico and South China Morning Post. He is the co-founder of FINN, a corporate communications agency where he advises startups and multinationals on their PR and Mustr, the easiest media database for PR professionals. You can contact him on Twitter, Linkedin or Skype (rafweverbergh).

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