How a problem led to a new mailing tool... and offers for a joint venture

At all-desk we always thought that a client should be contacted after certain specific events: When he makes a reservation (naturally), when he contacts a space (obvious), but also after we see him doing a lot of searches and comparisons but never committing to an action. Contacting a customer at that moment would allow us to understand why he never committed and potentially improve our product. I've looke...

10 business lessons I learned while writing “European Founders at work”

I am lucky enough to have had the opportunity to interview 20 of the most prominent European founders of our time. There are plenty of successful entrepreneurs in Europe but unfortunately for the most part they are unsung heroes. In another post I will explain why I wrote the book, but on this one I would like to focus on some of the lessons that I learned by writing the book (not only in the interviews). [capti...