99designs adds a third European site: Italy



Crowdsourcing design site 99designs announced on their website yesterday that they’re starting an Italian language site:  99designs.it.

It says that international expansion is a major theme for the company in 2013. 99designs is already active in more than 150 countries, it says. Rather than serve the whole world in English, it feels that offering local language support is important to build its community.

99designs has European headquarters in Berlin, which it opened after acquiring European design marketplace 12designer in August. In the fall of 2012, it already launched a German language version (99designs.de, September) and a French version: 99designs.fr, our French-language site.

The company says we can “expect more local-language sites in the months to come.”

“The rapid adoption of 99designs in Germany and France following our introduction of localized sites in these countries is a clear indication that offering regionally tailored platforms and support is critical,” said Eva Missling, 99designs’ General Manager of Europe and founder of 12designer.

Giulia Depentor will be Italian country manager for 99designs (you can see her in the picture left, with 99designs general manager Europe Eva Missling on the right).

About 99designs

Since its founding in 2008, 99designs has hosted more than 185,000 graphic design contests for startups, small businesses and other organizations around the world. In the same period, the company has paid out more than $45 million to its community of 200,000 graphic designers from around the world. European customers currently account for more than 15 percent of design contests on 99designs.

 

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Raf Weverbergh

Editor of whiteboard. Raf Weverbergh was a magazine journalist whose work appeared in magazines like Rolling Stone, Playboy, Mail on Sunday, Publico and South China Morning Post. He is the co-founder of FINN, a corporate communications agency where he advises startups and multinationals on their PR and Mustr, the easiest media database for PR professionals. You can contact him on Twitter, Linkedin or Skype (rafweverbergh).

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